Wave Cellular Cash (www.Wave.com) is happy to announce the appointment of Yasmina Ndella Bileoma as Regional Director of Public Relations. With over 15 years of expertise in public relations and strategic communications, Yasmina has established herself as a pacesetter in her area. Her ardour for expertise and fintech, mixed together with her deep understanding of African media ecosystems, makes her a strategic asset in strengthening Wave Cellular Cash’s visibility.
Earlier than becoming a member of Wave Cellular Cash, Yasmina served as Director of Strategic Communication at APO Group, the main pan-African communications consultancy. She was additionally the Head of Communications for the Younger African Leaders Initiative (YALI), a visionary program launched by former U.S. President Barack Obama and supported by USAID, the Mastercard Basis, and Microsoft. On this function, Yasmina designed and applied progressive communication methods throughout 16 Francophone and Lusophone sub-Saharan African international locations. Moreover, she has collaborated with prestigious organizations reminiscent of Motorola, Ecobank, the European Funding Financial institution (EIB), and Energy Africa.
In her new function at Wave Cellular Cash, Yasmina will concentrate on strengthening model consciousness within the firm’s rising markets, deepening relationships with key stakeholders, and addressing the challenges of the fast-evolving fintech trade.
Yasmina Ndella Bileoma acknowledged: “Becoming a member of Wave Cellular Cash is an unbelievable alternative to contribute to a technological and social revolution in Africa. This function permits me to mix my ardour for communication and expertise with my dedication to impactful and sustainable initiatives on the continent. I’m significantly honored to affix an organization that not solely redefines monetary inclusion but in addition upholds robust values of range by empowering African ladies in management roles.”
Coura Tine Sène, Regional and Public Affairs Director at Wave Cellular Cash, welcomed Yasmina’s appointment, stating: “Yasmina completely embodies the values of excellence, innovation, and inclusivity on the coronary heart of Wave Cellular Cash. Her experience in communication, mixed together with her deep understanding of regional dynamics, will likely be a key driver in accelerating our mission: making monetary providers accessible to all and constructing an inclusive monetary future for the continent.”
As the primary unicorn in Francophone Africa, Wave Cellular Cash is redefining cell monetary providers by offering easy, accessible, and reasonably priced options to hundreds of thousands of Africans. Yasmina Bileoma’s appointment displays Wave’s dedication to attracting high expertise to strengthen its management and proceed reworking Africa’s monetary panorama.
Distributed by APO Group on behalf of Wave Cellular Cash.
Contact Presse:
Serigne Falilou CISSE
Public Relations&Press Supervisor
Wave Cellular Cash – Senegal
falilou.cisse@wave.com
+221 77 484 98 87
About Wave Cellular Cash:
Wave Cellular Cash is on a mission to make Africa the primary cashless continent by offering radically inclusive and extremely reasonably priced monetary providers to hundreds of thousands of customers throughout the continent. We develop cost-effective options that allow prospects to avoid wasting, switch, and borrow cash, serving to them obtain their goals. We’re proud to at all times put our prospects first.
Go to our web site www.Wave.com to be taught extra about Wave Cellular Cash.
