Play It Strange is thrilled to announce the upcoming launch of On The File with Rei, a podcast for the subsequent era of musicians in Aotearoa. Hosted by award-winning artist and Play It Unusual alumni Rei – he goes on the file with artists, producers and trade insiders – offering a digital backstage go to breaking into the music trade in Aotearoa.
The ten-episode podcast launches on all podcast platforms from Monday 21 July with all episodes out on the identical day. On The File with Rei options an array of unimaginable voices inside the music trade and goals to coach and entertain, performing as a ‘toolkit’ for rising musicians, serving to them navigate the trade and their careers – from songwriting tricks to publicity, to methods to apply for funding and safe radio play. Visitor and matters embody:
1. The Artwork of Songwriting with Don McGlashan
2. Music Manufacturing for Rookies with Emily Wheatcroft-Snape
3. Nailing Your Studio Session with Chris van de Geer
4. Music Publicity 101 with Heidi Ettema
5. Claiming House as an Artist with PAIGE
6. Getting Your Music on Pupil Radio (and Why It Nonetheless Issues) with Aneeka Moheed
7. Music Rights & Royalties with Mike Hall
8. The Inside on Business Funding with Teresa Patterson
9. Wanting After Your self as an Artist with Hollie Smith
10. The Enterprise of Being an Artist with Dave Johnston
Based in 2003 by Mike Chunn of Break up Enz, Play It Unusual has been supporting younger songwriters for greater than twenty years. They run nationwide youth songwriting competitions, with over 170 finalists awarded a day in a recording studio to professionally file their successful tracks. They then launch these songs on digital albums, present efficiency alternatives, and take them backstage to main concert events and festivals to expertise the trade firsthand. Their subsequent frontier is having the ability to present extra pastoral care round getting into the music trade – therefore, this podcast.
Not too long ago taking the reins of CEO of Play It Unusual from founder Mike Chunn, Stephanie Brown says that the necessity for this podcast is significant to proceed pushing the mahi that they ship.
“Each week, we’re requested the identical questions by rising artists, their mother and father, and their music lecturers – about publicity, radio play, rights and royalties, music funding, and a lot extra. That’s what sparked this podcast: how can we share this info far and large, in a means that’s accessible to rising musicians throughout the motu? It’s necessary to fulfill rangatahi the place they’re, which is why we’ve made the podcast out there on podcast platforms Spotify, Rova and Youtube – in addition to rolling out over 40 clips on Instagram and Tiktok to include a visible, shorter-form aspect. The model of the podcast is a strategy to disseminate typically overwhelming info in a chew sized, simple to digest means – studying from among the greatest within the enterprise. My hope is that On The File with Rei helps break down the boundaries for many who don’t know the place to begin – and acts as a toolkit that empowers, motivates, and offers confidence to the subsequent era of songwriters and musicians.”
The right match for a podcast host was somebody who was effectively throughout the matters being coated whole-heartedly, in addition to the ethos of Play It Unusual. Rei (Ngāti Raukawa, Ngāti Pākeha) is strictly this, being an alumni of Play It Unusual, in addition to an unimaginable bilingual City and Digital musician in his personal proper. His cheeky tongue-in-cheek māori-isms and deep understanding of the music trade was key in bringing the podcast and its insightful conversations all through episodes to life. When requested about his involvement, he says:
“I used to be tremendous stoked to host On The File with Rei. Play It Unusual’s kaupapa completely aligns with my very own, so getting the chance to have some deep kōrero with a few of Aotearoa’s high artists AND serving to empower the subsequent era of Aotearoa songwriters on the identical time!?? That’s dream mahi proper there. I want there was a poddy like this on the market after I was getting began within the trade.”
Iconic Auckland recording studio Bigpop Studios co-founder Chris van de Geer, a wealth of data within the trade, says:
“At Bigpop Studios we had been completely thrilled to be the podcast associate for the sensible Play It Unusual On The File with Rei sequence. It was superior working with the Play It Unusual workforce and internet hosting such a wide selection of extremely esteemed and skilled company into our studio house, who all shared nice perception and sources for artists in any respect levels of their musical journey. Bigpop has been offering studios, engineers and producers for Play It Unusual artist tasks for a few years, and it’s wonderful to see the help and nurturing of younger Aotearoa expertise, which Play It Unusual offers, lead to an ever growing high quality in each songwriting and completed recordings from these younger artists.”
On The File with Rei launches on Monday July twenty first on podcast platforms Spotify, Rova, Youtube and on-line on Instagram and Tiktok. You may comply with the journey and see unique sneak peek clips on their Instagram at @playitstrange.pod!
