Oscar Maydon secures his highest-charting challenge on Billboard’s Top Latin Albums chart as Rico o Muerto, his third studio album, debuts at No. 6 on the chart dated June 21. The 12-track set additionally launches at No. 3 on the Top Regional Mexican Albums chart.
“Truthfully, I do assume we deserved it,” 25-year-old Maydon tells Billboard. “We put quite a lot of exhausting work into this album, and it got here along with some actually highly effective songs that we genuinely believed in. From the start, our purpose was to achieve the highest of the charts—not only for the popularity, however as a result of we felt the album really deserved that degree of help from listeners.”
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Rico o Muerto, launched June 6 on Rancho Humilde/Sony Music Latin, begins at No. 6 on Prime Latin Albums with 13,000 equal album items earned in america, within the monitoring week ending June 12, in line with Luminate. Streaming exercise contributes the vast majority of the challenge’s first-week determine, which interprets to 18 million official on-demand streams of the album’s tracks, with a negligible quantity of track-equivalent exercise. One unit equals one album sale, or 10 particular person tracks offered from an album, or 3,750 ad-supported or 1,250 paid/subscription on-demand official audio and video streams for a track on the album.
The brand new album follows Maydon’s first high 10 debut on Prime Latin Albums: Distorsión, which opened at No. 9 in January 2024. Rico o Muerto concurrently opens at No. 3 on the Prime Regional Mexican Albums chart, his second high 10 challenge as properly.
“It was a challenge we poured our hearts into, and seeing it resonate with folks made it really feel like that high spot was properly earned,” says the Mexicali singer of his new album.
Rico o Muerto, which marks Maydon’s debut on the all-genre Billboard 200 at No. 89, showcases a lineup of outstanding regional Mexican stars. Peso Pluma, Fuerza Regida, Junior H, Tito Double P, Netón Vega, and Luis R Conriquez all contribute to the challenge, whereas Anuel AA and rising expertise Victor Mendivil deliver the one rhythmic dose outdoors the style.
“I believe ‘Zaza’ (with Mendivil) was one of many songs I put essentially the most coronary heart into and positively the one I labored on essentially the most,” Maydon remembers. “It’s been nearly three years of steady work. In truth, not way back, we stayed up engaged on it till 10:00 within the morning to complete it.”
The track hasn’t charted but, however the album was preceded by two different singles: “Tu Boda,” with Fuerza Regida, gave Maydon his solely chart-topping hit on the Scorching Latin Songs chart, the place it dominated for 11 weeks between 2024-25. Plus, “Amigos? No,” with Vega,” peaked at No. 33 on the chart dated June 7. New lower, “Asquerosamente Rico,” with Peso Pluma, joins these two songs, debuting at No. 25 on the current chart.
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