One of the efficient promotional strategies on this period entails the triggering of people’s nostalgia for a selected present or film whereas concurrently including new chapters to the story. On that entrance, Amazon Prime Video could have struck IP gold with their forthcoming Barbershop collection starring Jermaine Fowler.
The 37-year-old actor, who beforehand starred in Ricky Stanicky, will tackle the function of Travis “Trav” Porter. Porter is the grandson of a barber who labored at Calvin’s barbershop in Chicago, the centerpiece of the Barbershop film trilogy. Whereas “the barbers are new, the store stays simply as full of life, the shoppers simply as argumentative and the fades are nonetheless the dopest within the metropolis — as a result of at Calvin’s, the group comes collectively for far more than only a haircut,” the present’s abstract reads.
Marshall Todd, who wrote the unique Barbershop screenplay, will probably be writing and govt producing the collection. Kevin Hart’s Hartbeat firm can even co-produce the collection, together with Distinguished Productions, State Avenue Photos, and Amazon MGM Studios. Hart performed James Ricky in three episodes of the Showtime tv adaptation of the movie trilogy, so there will probably be a number of components of the unique work concerned on this forthcoming collection.
Ice Dice and Cedric the Entertainer
“We’re thrilled to announce a brand new collection based mostly on the hilarious and modern world of Barbershop for our international Prime Video clients,” Vernon Sanders, international head of tv at Amazon MGM Studios, stated in a press release.
“The tv adaptation of this iconic movie franchise is in glorious arms with co-showrunners Max Searle and Marshall Todd. We couldn’t be happier with their collaboration and arduous work to convey Calvin’s Chicago-based barbershop to life for a brand new viewers on Prime Video.”
Barbershop was first launched in 2002, starring Ice Cube, Cedric The Entertainer, Eve, Anthony Anderson, and extra. They adopted up with Barbershop: Again In Enterprise in 2004 earlier than an extended hiatus that led to 2016 with Barbershop: The Subsequent Minimize.
Extra from VIBE.com
Join Vibe’s Newsletter. For the newest information, observe us on Facebook, Twitter, and Instagram.
