In an period the place style is usually related to pace, consumption, and conformity, Pia Lauri and her model PiaLauriCapri stand out as a voice of distinction, able to reinterpreting luxurious by an moral and sustainable lens. Final night time, within the transferring setting of an emotionally charged occasion, Pia Lauri was honored with the distinguished Giovanni Paolo II Worldwide Award, a recognition that celebrates not solely inventive excellence however, above all, the human, cultural, and social values behind a mission that merges magnificence with accountability.
The occasion, held in a context imbued with symbolic and religious which means, introduced collectively voices from the worlds of artwork, tradition, civil society, and establishments. It was not simply an awards ceremony however a second of collective reflection on the position of creativity in shaping a extra humane and sustainable future. Pia Lauri’s presence on stage, elegant and heartfelt, epitomized the values she carries into her work day by day. The model PiaLauriCapri was born from a transparent and brave imaginative and prescient: to show that style is usually a device for actual change. Based by a lady who has mixed creative sensibility, Mediterranean tradition, and entrepreneurial dedication, PiaLauriCapri has steadily constructed a actuality that doesn’t merely produce clothes however tells tales, restores dignity to labor, and respects the complexity of the up to date world.
The title Capri isn’t a coincidence. The island, with its intoxicating magnificence, has lengthy been a crossroads of cultures, concepts, and inspirations. It’s from this intimate dialogue between land and sea, previous and future, that PiaLauriCapri attracts its power. The model pays homage not solely to a spot but additionally to a worldview rooted in concord, magnificence, and respect for what surrounds us. It’s a Mediterranean spirit—an ethically made material. On the coronary heart of the model’s philosophy is built-in sustainability, which matches past important environmental certifications to embrace the complete human and financial ecosystem.
This implies adopting a brief and clear provide chain, enhancing native artisanal information, investing in coaching and the safety of employees, and creating intergenerational and interregional networks of collaboration. PiaLauriCapri is dedicated to working with small ateliers, usually family-run, whose craft experience is handed down like a secret language.
It’s a style that dares to decelerate, to respect the rhythms of nature and folks, and to prioritize high quality over amount. In a market too usually ruled by traits and immediacy, the selection to provide fewer items, made with care and destined to final, turns into a political gesture, an announcement of resistance in opposition to the tradition of disposability and overproduction.
The creations of PiaLauriCapri are an homage to the Mediterranean not solely in spirit but additionally in materials and kind. Pure materials—linen, natural cotton, and silk—are chosen not only for their texture however for his or her sustainability and sensory richness. The colours evoke coastal landscapes: terracotta, seafoam, golden yellows, and sky blues. The silhouettes are designed to accompany the physique gently, celebrating femininity with out constraints, combining magnificence and luxury, innovation and custom.
Every bit is conceived to final, to be handed down, and to specific id. It’s not merely clothes however an announcement. A cultural act of resistance in opposition to quick style, international homogenization, and the erasure of range. A message of affection for the Earth—and for humanity in all its wholeness. Carrying PiaLauriCapri means inhabiting one’s personal physique and time with consciousness. It means selecting a special relationship with the world.
The Giovanni Paolo II Worldwide Award, which is given to people and organizations dedicated to constructing a extra simply and peaceable world, was a second of sturdy symbolic which means. The award was personally accepted by Pia Lauri, visibly moved, who said:
“This award deeply honors us. It’s a recognition that goes past style and touches the deepest sense of our work: to create magnificence with accountability, to design garments that costume not solely the physique but additionally the soul of our time. Trend can not afford to be blind, deaf, or detached. It should turn into an lively a part of international transformation.”
These phrases had been met with heartfelt applause and appeared to resonate deeply with the viewers. They reminded everybody that style—too usually seen as frivolous or superficial—can really turn into a profound and transformative act when guided by values.
Offered within the presence of establishments, intellectuals, artists, and representatives from the cultural and social sectors, the award confirms PiaLauriCapri as an Italian excellence with worldwide resonance, able to fostering a dialogue between ethics and aesthetics, native id and international imaginative and prescient, roots and future. Certainly, the model’s strategy has already drawn the eye of media, patrons, and curators from Europe, the US, and Asia—not just for the standard of its merchandise however for the power of the message that accompanies them. PiaLauriCapri proves, by concrete motion, that it’s attainable to construct a cultural and inventive enterprise that doesn’t resign magnificence but additionally generates shared worth.
In a sector usually dominated by aggressive business logic, PiaLauriCapri stands out for its coherence and its capability to show each act of manufacturing right into a political and poetic gesture. The selection of moral suppliers, the promotion of native economies, and the eye to social inclusion—all of this turns into half of a bigger narrative. It’s not only a model: it’s a laboratory of concepts, a group of practices, and an emblem of attainable rebirth.
It’s also a female model within the deepest and most revolutionary sense of the phrase. Female not solely due to its founder or its clientele, however as a result of it embodies a special means of doing enterprise: empathetic, relational, round. A means that listens, consists of, and nourishes. On this sense, PiaLauriCapri turns into a automobile for social transformation, a bridge between custom and innovation, between aesthetics and ethics.
The way forward for style additionally begins right here. From an island that has made gentle and wind its poetic signature. From a tailor’s workshop that believes in respect. From a model that selected to not observe market guidelines however to rewrite them.
With this award, Pia Lauri not solely receives an vital honor but additionally opens the trail to a brand new means of envisioning success—one constructed on values, imaginative and prescient, and care. A sort of success that, as we speak greater than ever, feels revolutionary.
And maybe that is the best legacy of PiaLauriCapri: to remind us that it’s nonetheless attainable to dream. To decorate in desires that don’t fade with the season however depart a mark—on the pores and skin, on the conscience, on the world.