Some folks go to the Met Gala for the self-promotion. Some go as a result of it’s the final word recreation of dress-up. However Dwyane Wade, the N.B.A. Corridor of Famer turned game-show host, model ambassador and philanthropist, went for one thing else.
He went for the market analysis.
See, this week, Mr. Wade will assume one more position: the visitor editor of Gamers, a brand new journal from the publishing firm of the previous French Vogue editor Carine Roitfeld, and the primary devoted solely to athletes and elegance. Or the fashion of athletes.
Overlook the tunnel stroll. Just like the Met Gala, which was attended by extra sports activities celebrities this 12 months than ever earlier than, together with the co-chair and racecar driver Lewis Hamilton; the sprinter Sha’Carri Richardson; the W.N.B.A. gamers Angel Reese, Sabrina Ionescu and Breanna Stewart; and the N.F.L. quarterback Jalen Hurts, Gamers alerts a brand new stage within the more and more intertwined relationship of sports activities and vogue.
A biannual journal, Gamers is the brainchild of Vladimir Restoin Roitfeld, its editor in chief and the chief government of CR Trend Guide Ltd., which publishes the namesake fashion journal based by his mom, Carine.
“At CR, we have been giving an unimaginable platform to fashions, to singers, to actors,” Mr. Roitfeld mentioned. “However, in my thoughts, athletes have been much more desirous about vogue than different celebrities. Actors, once they’re not on the display screen, attempt to have a extra discreet life. However for athletes, vogue has at all times been vital in constructing an id.”
