What do Chloë Sevigny, Tracee Ellis Ross, and Nicole Kidman all have in frequent? A penchant for a freaky lil’ shoe—notably one from the rising label Jude.
Jurgita Dileviciute and Denitsa Bumbarova—the founding father of luxurious furnishings label Venture 213A and the previous artistic director of By Far, respectively—solely launched Jude’s debut assortment in November 2024, however it’s been greeted with celeb fanfare galore. Along with Sevigny, Ross, and Kidman, Katie Holmes, Alexa Chung , and Kylie Jenner have all joined in on the fandom.
It’s straightforward to see why they’ve gained traction so rapidly: the duo’s designs are modern, horny, and just a bit outlandish. Whereas they’ve been embraced by sartorial risktakers, it’s additionally a approach for the curious to dip a toe, so to talk, into extra esoteric style.
Whereas Jude has a regular fare providing—basic pumps, strappy sandals, and loafers amongst them—one among their extra outré types emerged as their breakout: the Date mule. The 4-inch heel encompasses a sliver of a cutout on the toe, far slimmer than a conventional peep-toe. “It’s all the time attention-grabbing to see which types get probably the most traction, particularly at first,” Dileviciute and Bumbarova advised Vogue. “Even in our first assortment, we considered plenty of makes use of and events with a large providing however there was one thing actually particular in regards to the Date mule. I believe it has good proportions and persons are naturally drawn to it, whether or not it’s a picture, on the shelf of a retailer, however particularly after they see it worn.”
Designers are discovering success by subverting female silhouettes, the peep-toe particularly fertile floor for exploration. Fendi, Khaite, Miu Miu, Alaïa, and Prada have all riffed on the development in latest seasons, whereas Tory Burch has spent her previous couple of collections discovering, by some means, extra methods for toes to peep.
For individuals who are uninterested in the identical outdated silhouette, Jude appears to supply a approach in. Living proof, the Date mule has discovered followers amongst Suki Waterhouse, Hannah Einbinder, Ruth Negga, Maya Erskine, Michelle Monghan, and Kelly Rutherford. However fear not—in the event you’re into one thing a bit extra freaky, they’ve acquired you coated too.
