The Government of Arunachal Pradesh has unveiled a brand new tourism coverage and model id geared toward positioning the state as a number one world vacation spot. The initiative seeks to boost customer experiences whereas making certain sustainability, cultural preservation, and financial development by way of tourism.
Talking on the launch in New Delhi, Tourism Minister Pasang Dorjee Sona highlighted the coverage’s give attention to preserving the state’s pure magnificence and numerous tribal heritage whereas selling sustainable tourism. “Our objective is to make Arunachal Pradesh a world-class vacation spot. We anticipate a big rise in each home and worldwide guests, with a tenfold improve in international vacationer arrivals,” he mentioned.
The coverage emphasises experiential tourism, together with farm stays, wine tourism, wellness retreats, journey sports activities, movie tourism, ecotourism, and tribal and border tourism. Strengthening infrastructure and coaching native communities are key priorities, with partnerships deliberate with premier establishments equivalent to IITTM and IHM to boost abilities and employment alternatives.
Mopi Mihu, MLA and Advisor to the Tourism Minister, underscored the significance of capability constructing, stating, “We are going to conduct ability hole assessments and supply focused coaching programmes to make sure native communities profit from the rising tourism sector.”
Funding facilitation is one other central facet of the coverage, with district-level land banks being set as much as streamline tourism-related tasks. “A devoted facilitation cell will present traders with a single-window answer for info and help,” mentioned Ranphoa Ngowa, Secretary of the Division of Tourism. Collaborations with Make investments India will additional appeal to funding to the sector.
Manjunath R, IAS, Director, Division of Tourism, Authorities of Arunachal Pradesh whereas highlighting the significance of the state’s new model id mentioned, “Arunachal Pradesh boasts an beautiful weave of tribal traditions and cultures, every with its distinct perspective and lifestyle. The brand new branding serves as an invite to discover an untouched and unexplored facet of India that’s profoundly enriching. Right this moment’s travellers search experiential and adventurous journeys and with this new id, we welcome the world to a tourism expertise that’s pristine, untarnished and life-changing – a real trek into the guts of India’s remaining frontier.”
Arunachal Pradesh has witnessed a exceptional surge in tourism, with international vacationer arrivals growing by 300 per cent in 2023 and home visits rising by 368.91 per cent from the earlier 12 months. With a contemporary model id and strategic initiatives, the federal government goals to ascertain the state as an unparalleled vacation spot for immersive, sustainable journey experiences.