
At Watches and Wonders, there’s the watches, certain. However then there’s who’s carrying the watches—and that’s the place issues actually get fascinating. Celebs have lengthy been a fixture at one of many world’s greatest horological festivals, with names like Julia Roberts and Jackson Yee making previous appearances.
This 12 months, the South Korean star energy was simple, whereas IWC had everybody buzzing because of a sneak peek at Brad Pitt’s upcoming F1 film. From viral Okay-drama results in blockbuster hype machines, these had been the celebrities that had Geneva’s honest feeling extra like an A-list premiere.
Roger Federer at Rolex
Gianna Jun (Jun Ji-Hyun) at Piaget

Ni Ni and Jaeger-LeCoultre CEO Jérôme Lambert at Jaeger-LeCoultre

Kim Woo-bin at Jaeger-LeCoultre

Simone Ashley at IWC Schaffhausen

Eileen Gu and IWC Schaffhausen CMO Franziska Gsell at IWC Schaffhausen

Kylian Mbappé at Hublot

Usain Bolt at Hublot

Summer season McIntosh at TAG Heuer
Mika Häkkinen at TAG Heuer
Jay Chou at Tudor
