HOBOKEN, N.J., September 26, 2025–(BUSINESS WIRE)–NiCE (Nasdaq: NICE) right this moment introduced the appointment of Jeff Comstock as President, CX Product & Expertise, efficient October 1, 2025. Comstock will report on to NiCE Chief Govt Officer Scott Russell and can be a part of the corporate’s Govt Management Crew.
Comstock joins NiCE following a distinguished 25-year profession at Microsoft, the place he most lately served as Company Vice President main the Buyer Expertise purposes enterprise. His portfolio spanned Gross sales, Advertising and marketing, Buyer Service, Contact Heart, and the AI-powered copilots and AI brokers woven throughout the suite. Underneath his management, Microsoft Dynamics 365 Buyer Expertise enterprise achieved sturdy momentum, together with double-digit year-over-year income development in essentially the most lately reported quarter.
Comstock is a seasoned product and expertise chief with greater than 20 years of expertise constructing and scaling enterprise SaaS purposes. He brings a singular mixture of hands-on technical experience and confirmed product management, having led international, large-scale product, engineering, and AI groups driving innovation throughout expansive portfolios and bringing a number of new merchandise from idea to broad market adoption.
Comstock holds an MBA with Excessive Honors from the College of Chicago Sales space College of Enterprise and a B.A. in Administration Info Techniques from Western Washington College.
“Jeff’s appointment reinforces our dedication to driving innovation and product management at scale,” mentioned Scott Russell, CEO, NiCE. “His confirmed monitor report in constructing, scaling, and main buyer expertise platforms – with deep experience in AI – makes him uniquely positioned to speed up our technique and lengthen NiCE’s management in CX. I’m delighted to welcome him to the workforce.”
“I’m honored to hitch NiCE at such an thrilling time within the firm’s journey,” mentioned Jeff Comstock. “NiCE has set the benchmark for CX innovation. I consider NiCE is finest positioned within the trade to steer the transformation of CX with agentic AI. I look ahead to working with this gifted workforce to proceed delivering transformative worth for patrons worldwide.”
About NiCE NiCE (NASDAQ: NICE) is reworking the world with AI that places folks first. Our purpose-built AI-powered platforms automate engagements into proactive, secure, clever actions, empowering people and organizations to innovate and act, from interplay to decision. Trusted by organizations all through 150+ international locations worldwide, NiCE’s platforms are broadly adopted throughout industries connecting folks, techniques, and workflows to work smarter at scale, elevating efficiency throughout the group, delivering confirmed measurable outcomes.
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Ahead-Wanting Statements This press launch accommodates forward-looking statements as that time period is outlined within the Personal Securities Litigation Reform Act of 1995. Such forward-looking statements, together with the statements by Mr. Russell, are based mostly on the present beliefs, expectations and assumptions of the administration of NICE Ltd. (the “Firm”). In some instances, such forward-looking statements may be recognized by phrases akin to “consider,” “count on,” “search,” “could,” “will,” “intend,” “ought to,” “mission,” “anticipate,” “plan,” “estimate,” or related phrases. Ahead-looking statements are topic to various dangers and uncertainties that might trigger the precise outcomes or efficiency of the Firm to vary materially from these described herein, together with however not restricted to the impression of modifications generally financial and enterprise circumstances; competitors; profitable execution of the Firm’s development technique; success and development of the Firm’s cloud Software program-as-a-Service enterprise; speedy modifications in expertise and market necessities; the implementation of AI capabilities in sure services, decline in demand for the Firm’s merchandise; lack of ability to well timed develop and introduce new applied sciences, merchandise and purposes; difficulties in making further acquisitions ordifficulties or successfully integrating acquired operations; lack of market share; an lack of ability to keep up sure advertising and marketing and distribution preparations; the Firm’s dependency on third-party cloud computing platform suppliers, internet hosting amenities and repair companions; cyber safety assaults or different safety incidents; privateness issues; modifications in foreign money alternate charges and rates of interest, the consequences of further tax liabilities ensuing from our international operations, the impact of sudden occasions or geo-political circumstances, together with these arising from political instability or armed battle that will disrupt our enterprise and the worldwide economic system; our means to recruit and retain certified personnel; the impact of newly enacted or modified legal guidelines, regulation or requirements on the Firm and our merchandise and numerous different elements and uncertainties mentioned in our filings with the U.S. Securities and Trade Fee (the “SEC”). For a extra detailed description of the danger elements and uncertainties affecting the corporate, seek advice from the Firm’s reviews filed every now and then with the SEC, together with the Firm’s Annual Report on Type 20-F. The forward-looking statements contained on this press launch are made as of the date of this press launch, and the Firm undertakes no obligation to replace or revise them, besides as required by legislation.