Patna: Rajendra Prasad Central Agricultural College (RPCAU) has initiated a pioneering step in direction of selling eco-friendly Holi this 12 months by creating and advertising and marketing natural ‘gulal’. This initiative is geared toward offering a safer and extra environment-friendly different to conventional chemical-based ‘gulal’, stated college scientists.
RPCAU scientists stated the natural ‘gulal’, priced at Rs 40 for 100 grams, is comprised of pure substances comparable to turmeric, beetroot and spinach. The college has collaborated with Khadi India to market and promote the natural ‘gulal’, together with different merchandise like litchi honey, mushroom merchandise and jaggery.
RPCAU’s vice-chancellor Punyavrat Suvimalendu Pandey advised this newspaper that the college is dedicated to selling sustainable and eco-friendly practices. “Now we have skilled many ladies entrepreneurs who’re efficiently promoting their merchandise, together with the natural ‘gulal’, via our college and Khadi India,” he stated.
The college has additionally organised a three-day coaching programme for rural ladies to coach them on the manufacturing and advertising and marketing of natural ‘gulal’. This initiative goals to empower rural ladies and supply them with a supply of earnings.
RPCAU’s data officer Kumar Rajyavardhan stated the natural ‘gulal’ developed by the college has gained recognition available in the market, with rising demand from prospects searching for eco-friendly and secure Holi celebration choices. “The college’s efforts to advertise sustainable practices and empower rural ladies have been extensively appreciated,” he stated.
