Esther Adán, the Nomad Biker.
Credit score: The place is Esther, Instagram.
The picture of the biker – soiled, greasy, out for no good, has modified remarkably for the reason that days of the Hell’s Angels within the 60s. Right this moment, bikers are celebrated as a loud drive for good, and in lots of instances, heroes of charitable causes.
Our very personal Costa del Sol heroic biker, Esther Adán, the Nomad Biker from Marbella, is within the operating for a prize recognising her superb journey to gather donated listening to aids, getting them reconditioned, and taking them midway all over the world for kids in a rural deaf college in Vietnam.
In Vietnam, deaf kids are sometimes largely left as misplaced causes, by no means to get pleasure from and totally use the fifth sense – listening to.
Nomad Biker knew her calling in Vietnam
Esther says, ‘The listening to assist assortment marketing campaign was born after my first solo bike journey via Vietnam in January 2024, the place I got here throughout a college for deaf kids that deeply moved me. On my return to Spain, Isabel Puig, the Biker Grandmother, urged the thought of gathering used listening to aids to assist these kids, and Alicia Sornosa expanded the scope of the marketing campaign together with her media help.’
Esther, deaf herself from childhood, however who had by no means let it cease her, studying to good her English, a lot so she truly managed to turn out to be a trainer in England, couldn’t and wouldn’t bear that these kids had simply been given up on as being unable to fulfil their social potential due to a deficiency in one in all their senses.
‘The biker world in Spain turned to this trigger and its name to motion in a heartbeat, with many providing to gather what they affectionately named ‘Tamagotchis’ from quite a few components of Spain. Even many international bikers heard the identical name and acquired concerned.’
Because of this, a wave of biker help happened, together with firms resembling Audika, who acquired concerned with donations, and Alejandro from Salud Auditiva in Burgos who recycled, reconditioned, and ready the personalised listening to units free of charge.
Biker risks in Vietnam – deaf kids await their new listening to aids
In January 2025, Esther travelled on a bike, cross-country, on usually treacherous routes, to take the donated units and get them fitted to a number of the kids, gifting them sound and the potential of speech and a fuller integration into society and prospects in life.
This expertise has not solely remodeled lives, however has demonstrated the big energy of group, and the affect we will have after we unite for a great trigger.
The jury consists of 150 folks and a minimal of 100 of whom are linked to the world of tourism, communication, bike journey, its business and associated organisations. The outcome shall be secret till the second of the opening the corresponding envelope in every class through the Mototourism Awards Gala.
The announcement of the winner shall be made on the Encuentro de Grandes Viajeros de Moto Turismo in April. We on the Costa del Sol are all rooting for you Nomad Biker Esther! And we’re all prepared in your subsequent marketing campaign!
