MARANELLO, Italy and LONDON, Nov. 11, 2024 /PRNewswire/ — Paramount Footage is thrilled to workforce up with Scuderia Ferrari (NYSE:) HP (NYSE:) for an unique, one-of-a-kind collaboration celebrating the discharge of Gladiator II, the eagerly awaited sequel to the long-lasting 2000 movie. This collaboration brings collectively two international manufacturers in cinema and motorsports to honor a strong story of ambition, resilience, and legacy. On the core of this partnership is a shared dedication to heritage and a relentless drive for progress, celebrating excellence whereas venturing into new and thrilling realms.
As a part of this initiative, Scuderia Ferrari HP drivers Charles Leclerc and Carlos Sainz will attend the Royal World Premiere of Gladiator II in London, sporting custom-made tuxedos designed by Ferrari’s Inventive Director, Rocco Iannone. Their presence will convey the exhilarating spirit of racing to the movie’s launch. This distinctive collaboration may even prolong throughout digital and TV channels, showcasing unique content material and Ferrari-branded livery on the Las Vegas Grand Prix, providing followers an immersive expertise that unites cinematic storytelling with the fun of peak efficiency shared by Paramount Footage and Scuderia Ferrari HP.
With this collaboration, Paramount Footage and Scuderia Ferrari HP purpose to boost the fan expertise and rejoice a shared dedication to pushing boundaries. Impressed by the timeless spirit of Gladiator II and Ferrari’s legacy of innovation, it pays homage to custom whereas boldly carving new paths, igniting the fervour and dedication that drive each manufacturers.
“Gladiator II brings audiences an epic viewing expertise with scope and scale that’s second to none,” mentioned Marc Weinstock, Paramount Footage’ President of Worldwide Advertising and marketing and Distribution. “It solely made sense for us to workforce up with essentially the most iconic, adrenaline-pumping model in motorsports. Along with Ferrari, we’re creating a singular leisure expertise that highlights our shared legacy of excellence and innovation.”
Ferrari’s Chief Racing Income Officer, Lorenzo Giorgetti, added, “We’re excited to hitch Paramount Footage in celebrating Gladiator II, a reputation as well-known in cinema as Scuderia Ferrari HP is in racing. With the Gladiator II forged becoming a member of us on the Las Vegas Grand Prix in Ferrari collections and custom-made appears, this collaboration brings Ferrari Life-style to heart stage, creating a particular mix of cinematic and motorsport aptitude.”
Gladiator II hits cinemas on November 15.
About Gladiator II
From legendary director Ridley Scott, Gladiator II continues the epic saga of energy, intrigue, and vengeance set in Historic Rome. Years after witnessing the demise of the revered hero Maximus (NYSE:) by the hands of his uncle, Lucius (Paul Mescal) is compelled to enter the Colosseum after his house is conquered by the tyrannical Emperors who now lead Rome with an iron fist. With rage in his coronary heart and the way forward for the Empire at stake, Lucius should look to his previous to seek out energy and honor to return the glory of Rome to its folks.
About Paramount Footage
Paramount Footage Company (PPC), a world producer and distributor of filmed leisure, is a unit of Paramount World (NASDAQ: PARA) (NASDAQ: PARAA), a number one international media and leisure firm that creates premium content material and experiences for audiences worldwide. Paramount Footage has a few of the strongest manufacturers in filmed leisure, together with Paramount Footage, Paramount Animation, and Paramount Gamers. PPC operations additionally embrace Paramount Residence Leisure, Paramount Footage Worldwide, Paramount Licensing Inc., and Paramount Studio Group.
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